There are a number of common mistakes that small and medium sized businesses make when they are developing their websites. Some of these errors are based on a lack of knowledge of what customers look for online, whilst others are based on a misconception of what comprises a good website.
1) They do it – lets do it too! A common error when commencing a business web design project is to start with the statement “this is what our competitors areRead More…

With the massive growth of online marketing there has been a decline in use and popularity of traditional forms of marketing. On the surface it appears that these new forms of digital marketing have replaced traditional forms but could it be that in reality the new way of marketing online is simply reproducing principles that applied prior to the Internet.
There are a number of different areas of digital marketing that utilise ideas used successfully offline or that integrate with offlineRead More…